10 Multinational E-Commerce Platform News part2 June 2023

1 Amazon announced that it will hold a fall Prime Day event in 2023
According to an external report, Amazon announced that it will hold a fall Prime Day event this year. Sellers
Sellers have until August 11, 2023, to submit their Fall Prime Day promotions
applications. The event is similar to the summer event, but Fall Prime Day is expected to cover thousands of offers in a variety of categories.
The event is similar to the summer event, and Fall Prime Day is expected to cover thousands of deals in a variety of categories, including electronics, home appliances, fashion, beauty, and more.
In addition, to enhance the shopping experience, Amazon may introduce new features, such as augmented reality (AR) product visualization, personalization, and more.
(AR) product visualization, personalized recommendations, and fast delivery options. Amazon said that
sellers will also benefit from increased exposure and sales opportunities.
Google launches new AI advertising solution
Google recently introduced 2 automated features for advertisers by incorporating AI technology that can
Google has recently introduced 2 automated features for advertisers by incorporating AI technology that can significantly improve the efficiency of ad delivery and achieve higher conversion rates. The first feature is called
DemandGen, which uses artificial intelligence to target different platforms such as Gmail, YouTube, and Shorts
The first feature, called DemandGen, uses artificial intelligence to target advertisers’ photos and videos on different platforms such as Gmail, YouTube, and Shorts. Users using this feature
After that, they no longer need to think about how to adjust the layout for which one to attract more users’ attention.
The second feature is to use AI to find the right video placement site for the product. Google said
Initial test results show that the number of views of promotional videos increased by 40%.

  1. TikTok announced that it will invest billions of dollars in Southeast Asia
    According to Reuters, TikTok CEO Zhou Zuizi said at a forum held in Jakarta, Indonesia, that the company will invest billions of dollars in Southeast Asia in the next few years.
    forum in Jakarta, Indonesia, said the company will invest billions of dollars in Indonesia and Southeast Asia in the next few years.
    The company will invest billions of dollars in Indonesia and Southeast Asia in the next few years. Zhou also stressed that the content on TikTok’s platform is becoming more diverse, as the platform’s user base continues to grow.
    As the platform’s user base continues to grow, the business has expanded from advertising to e-commerce, allowing consumers to watch the platform on the go.
    The platform has expanded from advertising to e-commerce, allowing consumers to purchase goods through links on the app while watching live streams.
    According to Zhou, TikTok currently employs 8,000 people in Southeast Asia, and in Indonesia, Southeast Asia’s largest economy, more than 2 million people are employed.
    Indonesia, Southeast Asia’s largest economy, has more than 2 million small businesses selling goods through TikTok’s e-commerce platform.
    In Indonesia, Southeast Asia’s largest economy, more than 2 million small businesses are selling goods through TikTok’s e-commerce platform. Southeast Asia is one of TikTok’s largest markets in terms of the number of users.
    One of the largest markets for TikTok in terms of number of users.
    Amazon’s Spanish sellers exceed 15,000, selling 200 items per minute
    According to a report published by Amazon, the 15,000 Spanish SMEs selling on Amazon in 2022
    According to a report published by Amazon, the 15,000 Spanish SMEs selling on Amazon in 2022 exported more than 950 million euros, an increase of 10% over the previous year.
    The international sales of these SMEs outside the European Union (EU) reached €160 million in 2022, up from €2021.
    This is twice as much as in 2021. In addition, Amazon’s Spanish companies sold last year
    Half of the products sold by Amazon Spain last year were shipped worldwide (outside Spain). In terms of export markets
    In terms of export markets, the five countries with the highest share of exports by Spanish companies in 2022 are France, Germany, Italy, the United States, and the United Kingdom,
    Italy, the United States, and the United Kingdom, in categories such as home, personal care, toys, beauty, and sporting goods.
    The top five export markets for Spanish companies in 2022 are France, Germany, Italy, the United States, and the United Kingdom. Overall, Spanish SMEs sold more than 100 million products on Amazon in 2022.
    Overall, Spanish SMEs sold more than 100 million products on Amazon in 2022, an increase of 15% year-over-year. On average, 200 units were sold every minute.
    On average, 200 units were sold every minute. Of these, 450 SMEs sold more than €1 million. Of the
    Of these 450 companies, 20 reached this figure for the first time last year.
  2. Ali plans to bring Tmall to Europe, focus on localization
    According to foreign media reports, Ali President Michael Evans announced that he will bring Tmall to the European market, focusing on selling to local consumers.
    The company is currently piloting a program in Spain that will focus on selling local brands to local consumers.
    In the future, Ali plans to introduce Tmall to more European markets. This marks an important step in Ali’s overseas
    This marks an important step in Ali’s overseas e-commerce business layout. In the European market, Ali is mainly playing the lead in Selling
    In the European market, Ali is mainly led by Sotheby’s, while Miravia focuses on the local market, targeting mid to high-end consumers, which has already achieved good results in Spain.
    Michael Evans said Ali will focus more on building local businesses in the future.
    The future of Ali will be more focused on building local business, so when Tmall in China comes to Europe, it will also become more in line with the
    It will focus on the local market for local brands and local customers.
    It will focus on providing services for local brands and local customers in the local market.
    Amazon’s Instant Brands filed for bankruptcy
    Instant Brands, Amazon’s hot kitchen appliance brand, recently announced that it has filed for bankruptcy due to
    high-interest rates, tightening credit conditions and declining consumer demand had left it in debt and unable to sustain its business.
    to sustain its business. Its total debt is reported to be $1 billion. After filing for bankruptcy, Instant
    Brands will continue to operate as normal while seeking a new round of financing to restructure the company, with a
    The goal is to raise $130 million. Founded in Ottawa, Canada, in 2009, Instant Brands is said to have
    Founded in 2009 in Ottawa, Canada, Instant Brands is currently distributed in 23 countries and territories. Its classic product, Instant
    Its classic product, Instant Pot, has been widely acclaimed since its launch and has generated 300,000 Amazon Prime Day (Amazon’s
    The company’s classic product, Instant Pot, has been well received since its launch and has set a sales record of 300,000 pots sold out on Amazon Prime Day (Amazon Members Day).

Shopee Live is the No. 1 in Indonesia in terms of orders and revenue market share
A survey conducted by Populix shows that Shopee Live is the most popular direct
A survey conducted by Populix shows that Shopee Live dominates the popular direct broadcasting services in Indonesia. Specifically, in terms of order share, Shopee Live
with 56% of orders, followed by TikTok Live (30%), Tokopedia Play
(8%) and LazLive (6%). In terms of revenue share, Shopee Live also leads with 54 percent
share, followed by TikTok Live (31%), Tokopedia Play (10%)
and LazLive (6%). Consumers most often purchased fashion products in live streaming, followed by
followed by beauty, care, and health, then lifestyle, home appliances, electronics, daily necessities
or fast-moving consumer goods (FMCG), and mother and baby or baby equipment.
AliExpress Shandong warehouse expansion totaling over 30,000 square meters
To handle the surge in orders, AliExpress, AliExpress’ cross-border e-commerce platform, has upgraded its logistics services.
To take the surge of orders, AliExpress, a cross-border e-commerce platform under Ali, has upgraded its logistics services, including the Weihai warehouse and Yantai warehouse in Shandong, which are exclusively for the Korean market.
The total expansion capacity is more than 30,000 square meters, and the logistics of warehouse shipments can be guaranteed to be delivered quickly in 3-5 days.

  1. Shopify added 3 new employee permissions
    To help sellers manage employee permissions more comprehensively and to make employee management more granular, Shopify has added 3 new employee permissions.
    Shopify has added 3 new employee permissions. It is reported that to allow employee access to help sellers
    to help sellers run their stores, they will need to be granted access to specific parts of the Shopify backend and specific features, depending on the nature and level of the employee.
    The new Edit Code permission allows sellers to edit their code. With the new Edit Code permission, sellers can decide who can access the code editor.
    sellers can decide who has access to the code editor. It is worth noting, however, that Edit Code
    permission does not mean direct access to the CLI tools; access to the CLI tools
    access to the CLI tools is still granted along with the template privileges.
    SHEIN ranks 11th in the world’s top app downloads for the first quarter
    According to SensorTower, for the first time, four Chinese apps appear in the top five most downloaded apps in the US.
    Temu (#1), CapCut (#2), TikTok (#3), and
    SHEIN (#5); SHEIN is also popular in several markets around the world, ranking #11 on the global top apps download list.
    SHEIN is also popular in many markets around the world, ranking 11th on the global top apps download list.
    German E-Commerce Giant Otto Group Exits Russian Market
    German e-commerce giant Otto Group has reportedly liquidated all of its assets in Russia and exited the Russian market.
    Otto Group has reportedly liquidated all its assets in Russia and exited the Russian market. Sources said that Otto Group sold its two warehouses in the Tver region to a local company.
    Otto Group sold its two warehouses in the Tver region to a local operator for a total value of more than $28 million, or about $200 million.
    The total value of the two warehouses in the Tver region has been sold to a local operator for more than $28 million, or about $200 million, but at half price.
  2. Temu has started the construction of overseas warehouses
    Temu has started the construction of overseas warehouses, one in the eastern and one in the western part of the US, which will be built by
    The former head of the Northwest Region of Todo Buyer will be responsible for this task, and some of the supply chain and warehouse staff are already in place.
    Some of the supply chain and warehouse personnel are already in place. As early as the beginning of the year, an insider revealed that the overseas warehouse plan has been in
    On paper, the burst warehouse in March has advanced the speed of landing.
    British logistics giant announced entering bankruptcy liquidation
    British logistics giant “Tuffnells Parcels Express
    ” announced that it is in bankruptcy and liquidation.
    The logistics giant has faced increasing costs, a new crown epidemic, and high competition in the UK parcel delivery market in recent years.
    The logistics giant has faced increasing costs in recent years, the new crown epidemic and high competition in the UK package delivery market, and other pressures. It is reported that Tuffnells Parcels Express
    is one of the UK’s largest parcel delivery companies, with 33 warehouses handling shipments from more than 160 destinations worldwide and 4,000
    Tuffnells Parcels Express is one of the UK’s largest parcel delivery companies, with 33 depots handling shipments from more than 160 destinations worldwide and more than 4,000 commercial customers. The company specializes in
    500 contractors will also be affected by the
    Tuffnells Parcels Express’ transportation hubs and warehouses will be closed until further notice.
    will be closed until further notice.
    The U.S. pet category will account for 38.4% of e-commerce sales this year
    According to the U.S. Bureau of Labor Statistics, inflation for pet food and services in April
    According to the Bureau of Labor Statistics, inflation for pet food and services exceeded 10 percent in April. However, as pet owners continue to keep spending, the category has been able to somewhat offset inflation.
    But as pet owners continue to spend, the category has been somewhat resilient to the U.S. economic downturn. From Insider Intelligence
    Intelligence, the pet category’s share of e-commerce sales has been growing as people rely more on online shopping.
    The share of e-commerce sales in the pet category has been growing as people rely more on online shopping. In 2023, 38.4 percent of pet product sales are expected to take place online.
    sales will take place online. By the end of 2027, this share will increase to 51.0%.
    Insider Intelligence notes that by 2027, only three categories will have higher e-commerce sales penetration than pets: books.
    by 2027: books, music and video, toys and hobbies, and computing and consumer electronics.
    Computer and consumer electronics.

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